Sweet to Launch Crypto Rewards in Telegram Sports Games via TON

Sweet, the company behind the official digital collectibles platforms for the National Hockey League (NHL) and Major League Soccer (MLS), is introducing a new rewards system through mini-games on Telegram. The games—Ice Snake and Glove Hero—will allow users to earn in-game gems that can later be exchanged for a new cryptocurrency called $SCOR, which will run on The Open Network (TON).

Although the token has not yet launched, Sweet plans to integrate it across its digital ecosystem, including its licensed platforms for NHL and MLS digital collectibles.

The games are now live on Telegram, but they currently do not include any official sports branding.

What is Sweet?

Sweet is a technology company that operates digital collectible platforms for major sports leagues. It runs NHL Breakaway and MLS Quest, which allow fans to purchase and trade officially licensed NFTs representing players, teams, and moments from each league.

These platforms are part of a growing market of blockchain-based fan engagement tools. Sweet’s latest initiative extends beyond digital collectibles, entering the gaming space with the addition of Telegram-based mini-games.

The two new games—Ice Snake and Glove Hero—are available via the Telegram channel “SCOR on Sweet.” They feature simple mechanics and retro-style visuals and are designed around hockey and football themes. Whilst not officially branded by the NHL or MLS, the games are seen as a first step in exploring interactive formats that could eventually tie into licensed properties.

How to earn $SCOR?

$SCOR is a forthcoming digital token that will operate on The Open Network (TON)—a blockchain initially developed by Telegram’s founding team. Sweet has indicated that $SCOR will eventually be accepted on its licensed collectible platforms and may be used for purchasing NFTs or other digital assets. A teaser video from the company also suggests additional sports-themed games may be in development, covering cricket, baseball, and racing. However, details about the timeline for token availability and further game releases have not been confirmed.

Players can earn in-game gems by participating in the games and whilst these gems are not yet linked to real-world value, they are intended to be convertible into $SCOR once the token goes live.

According to the team, $SCOR will have a total supply of 4 billion tokens. Of this, 44% is set aside for user incentives and rewards. Other portions are allocated to a private sale (21%), early contributors and the team (15%), and various reserves and partners.